Яндекс.Метрика

THREATS AND RISKS OF SOCIAL DEVELOPMENT OF RURAL AREAS IN THE CONTEXT OF DIGITAL TRANSFORMATION OF THE ECONOMY


DOI 10.33305/246-90

Issue № 6, 2024, article № 11, pages 90-99

Section: Development of rural territories

Language: Russian

Original language title: УГРОЗЫ И РИСКИ СОЦИАЛЬНОГО РАЗВИТИЯ СЕЛЬСКИХ ТЕРРИТОРИЙ В УСЛОВИЯХ ЦИФРОВОЙ ТРАНСФОРМАЦИИ ЭКОНОМИКИ

Keywords: «УМНОЕ» СЕЛО, DIGITALIZATION, DIGITAL TRANSFORMATION OF THE ECONOMY, RURAL AREAS, SMART VILLAGE, SOCIAL DEVELOPMENT, THREATS AND RISKS OF SOCIAL DEVELOPMENT, SOCIAL DEVELOPMENT MANAGEMENT, MODERNIZATION OF THE SOCIAL SPHERE, QUALITY OF LIFE, REGION, REPUBLIC OF BASHKORTOSTAN

Abstract: The digitalization of the rural economy, the increasing role of digital technologies, the emergence of new non-agricultural economic activities in rural areas and new professions (digital agronomist, digital veterinarian, digital agroanalyst, agrokiberneticist, operator of unmanned aerial vehicles, etc.) leads not only to an increase in labor productivity, but also to an increase in risks and threats to rural society. The role of labor resources in the rural economy is fundamentally changing, its share in the national wealth is decreasing due to a decrease in the productivity of routine labor of workers with an increase in the productivity of machines and mechanisms in the agro-industrial complex, insufficient compliance of the existing professional qualification structure of personnel in rural areas with modern requirements of society, including global trends in mass mechanization, automation, informatization, etc. digitalization of agricultural work, gradual replacement of low-skilled labor with more skilled. Therefore, approaches to the integrated management of not only economic, but also social development of rural areas must now be radically revised. The purpose of this study is to actualize the need for a comprehensive analysis of the positive and negative impact of the digital transformation of the economy on the social development of rural areas in Russia. The materials of the Republic of Bashkortostan revealed the intensification and spread at the regional level of various social threats and risks, including due to the digitalization of the economy: increased unemployment and a decrease in the quality of life of the population, the outflow of young people from rural areas to cities, negative processes of socio-demographic development, deformation of human and social capital, reduction in the availability of high-quality medical care and education, an increase in protest moods in society. These problems lead to an aggravation of social contradictions, contribute to the strengthening of territorial imbalances and actualize the need to develop effective mechanisms for eliminating threats and risks to rural social development by improving socio-economic policy, including through balanced management of the digital transformation of the rural economy.

Authors: Sadykov Ramil Midkhatovich, Akhmetov Viliur IAmilevich