The main directions of improving the activities of small forms of rural entrepreneurship of the Zaporizhzhya region

Issue № 8, 2025, article № 7, pages 60-67

Section: Economic mechanism of managing

Language: Russian

Original language title: ОСНОВНЫЕ НАПРАВЛЕНИЯ СОВЕРШЕНСТВОВАНИЯ ДЕЯТЕЛЬНОСТИ МАЛЫХ ФОРМ СЕЛЬСКОГО ПРЕДПРИНИМАТЕЛЬСТВА ЗАПОРОЖСКОЙ ОБЛАСТИ

Keywords: SMALL FARMS, SOCIAL EFFECT OF PEASANT FARMING, REGIONAL ECONOMY, RURAL TOURISM

Abstract: The article is devoted to the study of the specifics of functioning of small-scale economic activity in new regions of the Russian Federation using the example of the Zaporozhye region. The important role of family entrepreneurship as a factor in ensuring sustainable development of rural areas is noted. Attention is focused on the significant degradation of peasant farms within the Ukrainian economic model. The fact of a large number of small forms of agricultural production, functioning on the principles of subsistence farming, is noted. The need for a set of organizational measures aimed at ensuring the effective functioning of family forms of rural entrepreneurship is indicated. The importance of developing a multi-sector model for the functioning of small-scale economic activities in the rural area system has been proven. The expediency of using the author's methodology for assessing the effectiveness of family farms, reflecting their socio-economic nature, is substantiated. The purpose of the study is to substantiate the ways to optimize the functioning of peasant farms in rural agglomerations of the region. It is indicated that a significant part of peasant farms in the region carry out their production activities on small-scale principles. One of the reasons is the impossibility of conducting full-fledged commodity production with the existing resource base. The importance of developing scientifically based measures stimulating entrepreneurial forms of economic activity in the rural system is proven. The model of a rural entrepreneurial cluster based on diversification and cooperation of various areas of production and economic activity is substantiated. The cluster facilitates interaction between representatives of agricultural production and rural green tourism. The socio-economic efficiency of the proposed measures has been proven. It is expressed in an increase in the level of use of resource potential, as well as in the qualitative growth of incomes of peasant farms. The results of the study note the need to ensure consolidated interaction between state institutions, the business community and regional society.

Authors: Kalchenko Sergei Vladimirovich, Gritsaenko Galina Ivanovna